Core Feature
Visit history, color formulas, preferences, notes, allergies, loyalty points, lifetime spend, and automated rebooking — the complete client record that turns first-timers into regulars and regulars into advocates.
Complete Client Intelligence
Every piece of information about a client in one place — searchable, accessible from any device in seconds.
The feature that pays for itself. Never recreate a balayage from memory. Never lose a formula when a stylist leaves.
A complete timeline of every visit — services received, stylist, duration, amount paid, and notes.
The system works to bring clients back — even when your team is too busy to follow up manually.
Points-based or punch-card loyalty that rewards clients for every visit and every retail purchase.
Understand your client base at a level most salons never see.
When my senior stylist left and took her client list, I was devastated — until I realized every formula, every service note, and every client contact was still in Santurg. The clients stayed because the formula came with the salon, not with the stylist. That one feature saved thousands in lost revenue.
Questions
Client data — including all formulas, visit history, and contact information — belongs to the salon, not the individual stylist. When a stylist leaves, their clients' complete records remain fully accessible.
Yes. Client data can be exported as a CSV at any time from your settings. You own your data completely.
You configure the inactivity threshold (e.g., 60 days since last visit). The system automatically identifies clients who meet the criteria and sends a personalized SMS with a booking link. You can customize the message and include a promotional offer.
Yes. Clients can access a self-service portal to view their upcoming appointments, visit history, loyalty point balance, and contact information. No app required — works in any browser.
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